Having worked in the Microsft Dynamics NAV (Navision) community for more than 12 years, I have seen many changes in the software, but none more confusing, yet strikingly brilliant in its marketing prowess, than the name change to “Dynamics.” Now when I say confusing, I mean confusing in the sense that it is ridiculously confusing to try to explain to someone that the software that provides the basis for my extremely decadent lifestyle (well, it really isn’t that extreme, but definitely decadent to what I can afford!) has four other completely distinct sister software solutions that bear the same exact name!?!?
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